1.    Say Thank You – Even if this is a quick text email or an image on your website, saying thank you can go a long way. This will make them feel appreciated and let them know that you care about them. 

2.    Tease Your Future – Give people something to look forward to in the coming year. Whether it’s an annual sale, new product, or fun promotion you have planned, let people know that you are an exciting company that people should be coming back. (Also, this primes them for when you actually do release your sale/product/promotion).   

(And How Small Businesses Can Mimic Their Success)

​1. M&M’s “They Do Exist!”

​Takeaway: Use relevant and appropriate Christmas icons. There are a multitude out there – Santa, reindeer, Christmas trees, wreaths, gingerbread men . . . and the list continues (oh hey, Santa’s list is another). Find one(s) that work with your business in order to associate your brand with the joy people get from Christmas time.