Cidewalk, built upon 11 years of ad targeting experience from parent company Chitika, has already helped thousands of local small to medium businesses create, target, and track their own mobile ad within a town of their choosing. Inclusion in the Yahoo Commerce Central gallery expands the reach of the platform, providing meaningful mobile promotion options to businesses already invested in their online presence, at an affordable price.
“Yahoo Commerce Central is an ideal showcase based on the company’s lengthy history of successful, valuable relationships between themselves and merchants,” said Venkat Kolluri, Chitika’s CEO. “The shared commitment of Yahoo Commerce Central and Cidewalk to serve local and small businesses in the online world makes this a natural fit.”
Yahoo Small Business users can add Cidewalk to their dashboard, giving them immediate, native access to the self-service mobile ad platform, by visiting the Yahoo Commerce Central page: https://commercecentral.yahoo.com/apps/cidewalk.
Even when away from their computer, Yahoo Small Business users will still be able to manage and track the progress of existing promotions through their mobile browser, or via the Cidewalk Android and iOS mobile applications.