1. FEATURE UPCOMING PROMOTIONS LIKE:
Open Houses, Weekend Specials, Political Campaigning
Open Houses, Weekend Specials, Political Campaigning
- SET START AND END DATES
- SELECT LOCATIONS AND SET GEOFENCE
- CREATE BUZZ AROUND THE EVENT
PRICING: $5 CPM (set your budget)
OR
2. TARGET ATTENDEES AT EVENTS LIKE:
Conferences, Trade Shows, Sporting Events
Conferences, Trade Shows, Sporting Events
- SELECT EVENT START AND END DATES
- TARGET PEOPLE AT EVENT LOCATION
- RE-TARGET ATTENDEES AFTER THE EVENT
PRICING: $250 (Geofence: 0.1 mile, Total Imps: 10,000)
CASE STUDY
MARTECH CONFERENCE - BOSTON
Objective
Target and reach MarTech Attendees.
Strategy
A three prong approach using Geo-Fencing:
Target and reach MarTech Attendees.
Strategy
A three prong approach using Geo-Fencing:
- Main Venue: A geo fenced campaign targeting the conference venue during the day.
- Extended Reach: Multiple geofences set around 20+ popular hotels where attendees are likely to stay.
- Post Conference Airport Outreach: Geo fence enabled ads at the Boston Logan Airport, scheduled for last day evening to target attendees heading out from the city after the conference.