Digital billboards are quickly replacing the old static billboards of the past - and now it's easier than ever to get your message on a digital billboard near you.
With Cidewalk's 100% self service ad setup, anyone can get started in just minutes!
With Cidewalk's 100% self service ad setup, anyone can get started in just minutes!
How are we able to offer digital billboards at such a low price?
Cidewalk is directly connected to a real-time exchange system where we are able to bid on ad placements for mobile, web and digital billboards. This connection allows us to pay 'per ad display' rather than requiring a large upfront cost that is typical of a digital billboard campaign. With Cidewalk there are no contracts or high costs when you use our Pay-Per-Play model. The system will automatically bid on available ad spots on digital billboard of your choice.
Are there any draw backs?
Depending on the location and the billboard owner, the approval process can take 12 hours or more. There are rare occassions that we are not able to access a billboard due to preset restrictions set by the owner. When access to a billboard does not go through, we retry for 3 days, select billboards nearby to target instead, or create a mobile/web ad instead. In the event none of the resolves work, a refund is processed.
Depending on the location and the billboard owner, the approval process can take 12 hours or more. There are rare occassions that we are not able to access a billboard due to preset restrictions set by the owner. When access to a billboard does not go through, we retry for 3 days, select billboards nearby to target instead, or create a mobile/web ad instead. In the event none of the resolves work, a refund is processed.
HOW TO GET STARTED
1. CHOOSE YOUR BILLBOARD
Select your billboard from over 10,000 boards all over the US. Enter a street, city or town. Zoom in to view the options. Click on any digital billboard icon to view the exact location. Click on "Street View" to see the billboard on the Google map. When you've found the billboard you want, click on it and then choose a radius (optional). Choosing a radius allows us to display your ad on other billboards close by.
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2. CREATE YOUR BANNER
There are 3 options for your digital billboard banner, Upload your own banner, create it here on this page using AI technology or choose to pay the Cidewalk team to design your billboard for $50. If you have your own banner, the size is 1400x400 pixels. If using AI to create your banner, simply enter a description of what you want in your banner in the box under the image. Then add text to your banner and you're all set!
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3. SET YOUR BUDGET
You can choose to set your own budget or use one of the pre set monthly ad packages with discounted pricing available it you go annual. Simple pricing: $1 for each ad play. An ad play is a 10 second ad display on the rotating billboard screen. All ads will get reviewed and submitted for approval by the billboard sign partners.
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What happens after you launch your digital billboard ad?
- All ads will get reviewed and submitted for approval by the billboard sign partners.
- Once approved, usually within 24 hrs, the system will start bidding on the screen(s) selected to start purchasing ad spots in real time.
- Digital billboards refresh every 10 seconds. Each time your ad shows up on the screen, called an "ad play", it gets displayed for 10 seconds.
- Ad spots will be distributed through the day (6AM to 9pm EST) based on campaign budget and availability on the selected screen(s).
- Once the ad is showing, you will be able to see a live map and daily ad play stats